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Hector Hinojosa, CFP®

Founder, CERTIFIED FINANCIAL PLANNER™


Hector Hinojosa, CFP® has been working in the financial services industry since 1995. He obtained his certification as a financial planner in 2001, and he works with all types of clients, including employees at large aerospace firms in the Dallas Fort Worth area. He’s thrilled now to have worked in the industry for nearly three decades, and despite helping thousands of clients, he has never lost his zeal for assisting individuals and families.


Hector is married to Melissa and together they have two grown sons, Joshua and Caleb. Hector is very involved with his church and provides pro bono financial services to needy families; he also volunteers for missions to Africa. Hector has realized his true calling, he believes he was meant to help families find a sense of security and protection, giving them a chance to continue moving forward in the worst-case scenario or relish in the benefits of a proper retirement plan in the best.

My father had a massive heart attack and died when I was 10 years old. It was a devastating! But it could have been a lot worse had my father not bought apartments and a duplex several years before he died. With the cash flow from these properties and my dad’s Social Security benefit, my mom and I were able to stay in our home.


Had it not done been for the plan my dad had put in place, this life changing event could have been far worse. My mom and I would have had to move from our home and move in with someone! I am afraid to think of how my life would be different today. That experience has shaped how I help each family plan for their future. 

The fun and easy part is the retirement plan and assuming that everyone lives a long and healthy life, but we also have to think about and plan for a potential “unthinkable” event.

Most clients tell me of having fears that are worse than dying, whether it’s outliving their money or being struck by a catastrophic health event. We have hard talks and discuss things that most people would rather not think about. But because we do, when those thoughts wake them up at night, they remember we have talked and we have a plan for unexpected events. Then they can then go back and Sleep Well At Night.